Privacy policy

Privacy Policy

Effective Date: November 2025
Last Updated: November 13, 2025

Taj Fashion (“we,” “our,” “us”) respects your privacy and is committed to protecting your personal data.

This Privacy Policy explains how we collect, use, process, store, and safeguard your information when you visit, interact with, or make a purchase from our website:

https://taj-fashion.com

This policy is designed in accordance with the General Data Protection Regulation (GDPR) and applicable data protection laws of the Netherlands and the European Union.

1. Information We Collect

We collect personal data necessary to provide our bespoke couture services efficiently and securely.

A. Personal Information

  • Full name

  • Email address

  • Phone number and WhatsApp number

  • Billing and shipping addresses

  • Country of residence

B. Order & Design Information

  • Body measurements and fitting details

  • Style and design preferences

  • Event details (e.g., wedding date, theme, color preferences)

  • Uploaded reference images or inspiration photos

  • Consultation notes and approvals

C. Payment Information

  • Payment details processed securely via Shopify and authorized payment providers

  • Transaction IDs

  • Billing confirmation details

We do not store full payment card numbers. Payments are processed securely by PCI-DSS compliant providers.

D. Browsing & Technical Information

  • IP address

  • Device type, browser, and operating system

  • Cookies and session data

  • Website interaction data (pages visited, cart actions, time spent)

2. How We Use Your Information

We process your data for the following purposes:

Order Fulfillment
To process, produce, and deliver your custom-made couture garments.

Design & Consultation Services
To create garments based on your approved measurements and specifications.

Customer Support
To respond to inquiries submitted via WhatsApp, Instagram, or our contact form.

Payment Processing
To process secure payments via Shopify and approved payment gateways.

Marketing Communications
To send updates about collections, campaigns, and promotions (only where consent is given; you may opt out at any time).

Website Optimization
To improve website functionality, performance, and customer experience.

Legal & Regulatory Compliance
To meet accounting, tax, fraud prevention, and legal obligations under applicable Dutch and EU laws.

3. Legal Basis for Processing (GDPR)

Under the GDPR, we rely on the following legal bases:

  • Contractual necessity (to fulfill your order)

  • Legal obligation (tax and accounting compliance)

  • Legitimate interest (fraud prevention, service improvement)

  • Consent (marketing communications and cookies where required)

4. Data Protection & Security

We implement appropriate technical and organizational measures to safeguard your personal data.

  • SSL encryption on our website

  • Secure Shopify-hosted infrastructure

  • PCI-DSS compliant payment processors

  • Restricted internal access to sensitive information

  • Regular security monitoring and updates

While we take strong precautions, no online transmission is 100% secure.

5. Cookies & Tracking Technologies

Our website uses cookies and similar technologies.

Types of Cookies:

Essential Cookies
Required for website functionality (checkout, cart, login).

Analytics Cookies
Help us understand traffic and user behavior.

Marketing Cookies
Used to personalize advertising and measure campaign effectiveness (e.g., Meta and Google platforms).

You may control or disable cookies via your browser settings. Disabling certain cookies may impact site functionality.

6. Third-Party Service Providers

We work with trusted third-party providers to operate our business.

These include:

  • Shopify (website hosting, checkout, analytics)

  • Payment processors such as Stripe, PayPal, and Shopify Payments

  • Shipping partners such as DHL, PostNL, and other logistics providers

  • Advertising and analytics providers such as Meta and Google

These providers process data under their own privacy policies and in compliance with applicable data protection regulations.

7. Data Retention

We retain personal data only as long as necessary for the purposes outlined in this policy:

  • Order and transaction records: up to 7 years (legal and tax compliance)

  • Measurement and design records: up to 2 years (reorders and alterations)

  • Marketing data: until you withdraw consent

  • Technical and browsing data: according to Shopify and browser settings

When data is no longer required, it is securely deleted or anonymized.

8. International Data Transfers

As we serve international clients, your data may be processed outside your country of residence.

Where personal data is transferred outside the European Economic Area (EEA), we ensure appropriate safeguards are in place, including:

  • Standard Contractual Clauses (SCCs)

  • Shopify’s Data Processing Addendum

  • GDPR-compliant data processing agreements

By using our services, you acknowledge that such transfers may occur in accordance with applicable laws.

9. Your Rights Under GDPR

If you are located in the European Union or European Economic Area, you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion (where legally permissible)

  • Restrict or object to processing

  • Withdraw consent at any time

  • Request data portability

  • Lodge a complaint with a supervisory authority in the Netherlands

To exercise any of these rights, please contact us via:

https://taj-fashion.com/pages/contact

10. Children’s Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from minors.

11. Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes. Updates will be posted on this page with a revised “Last Updated” date.

12. Contact Information

For privacy-related inquiries, data access requests, or concerns, please contact us via:

https://taj-fashion.com/pages/contact

Taj Fashion
Registered Business in the Netherlands

Compliance Statement

This Privacy Policy is designed to comply with:

  • The General Data Protection Regulation (EU) 2016/679 (GDPR)

  • Applicable data protection laws of the Netherlands

  • Shopify’s Data Processing Addendum